Merchant Discount Rate: What Small Gyms Need to Know

Merchant Discount Rate: What Small Gyms Need to Know
By saumi March 11, 2025

If you own a small gym, you probably focus on keeping your members happy, running great classes, and growing your business. But there’s one cost that often goes unnoticed—Merchant Discount Rate (MDR). It’s a small percentage of each card transaction that goes to payment processors, but over time, those fees add up.

Understanding MDR can help you manage costs, choose the right payment processor, and even improve your gym’s cash flow. Whether you’re collecting membership fees, selling merchandise, or charging for personal training sessions, knowing how MDR works ensures you’re not overpaying for transactions. Let’s break it down in a simple, no-nonsense way so you can make the best decisions for your gym.

What Is Merchant Discount Rate

The Merchant Discount Rate or in short MDR is the fee that businesses pay to payment processors for handling card transactions, whether they’re debit or credit. This fee is usually a small percentage of the total transaction amount and covers the cost of processing the payment. In other words, whenever a customer uses a card to make a purchase, the business is charged a portion of the payment as a fee for processing the transaction. 

MDR can vary depending on several factors, such as the payment provider, the type of card used, and the business’s agreement with the processor. You might also hear this fee referred to as a Transaction Discount Rate (TDR), but the meaning remains the same.

Why Does MDR Matter for a Small Gym?

If you run a small gym, you’ve probably noticed that most of your members prefer paying with debit or credit cards instead of cash. That’s where the Merchant Discount Rate (MDR) comes in—it’s the small fee you pay for processing those card transactions. But what’s the purpose of this fee, and how does it impact your gym’s business? Let’s break it down.

1. Covering Payment Processing Costs

Whenever a member swipes their card to pay for a membership or class, multiple parties are involved—banks, card networks, and payment processors. The MDR helps cover the costs of securely handling these transactions so you can accept payments without any hassle.

2. Encouraging Card Payments (Which Means More Business for You!)

Having card payment options makes it easier for members to sign up and renew their memberships. When payments are seamless, people are more likely to commit to long-term plans, boosting your gym’s revenue and cash flow.

3. Reducing Financial Risks

MDR also plays a role in protecting your gym from fraud and chargebacks. Payment processors use part of the fee to monitor transactions for suspicious activity and resolve disputes if a member ever raises concerns about a charge.

4. Enhancing Member Perks

Ever wondered how credit card reward programs work? A portion it helps fund cashback, points, and other benefits that make using a card more appealing. This means your members might actually prefer paying with a card because they’re earning rewards while supporting your business.

5. Investing in Better Payment Technology

The fees you pay as part of the MDR also contribute to improving payment security and convenience. Whether it’s adding contactless payment options or integrating with a gym management app, these advancements help create a smoother experience for both you and your members.

6. Supporting Online and Digital Memberships

If your gym offers online class bookings or digital memberships, MDR plays a key role in making sure transactions go through safely and efficiently. The more seamless the payment process, the easier it is for members to sign up from anywhere.

How to Calculate Merchant Discount Rate ?

If your business accepts card payments, understanding how Merchant Discount Rate (MDR) is calculated can help you manage costs and plan your finances better. It’s a straightforward process—all you need is the transaction amount and the MDR percentage set with your payment provider.

The Simple Formula for MDR

To find out how much MDR you’re paying on a transaction, use this formula:

Merchant Discount Rate Amount = Transaction Amount × Merchant Discount Rate Percentage

Example Calculation (for a U.S. Audience)

Let’s say a customer makes a payment of $100 at your gym, and your payment processor charges an MDR of 2.5%.

MDR Amount = $100 × 2.5%

 MDR Amount = $2.50

So, for this transaction, you would pay $2.50 as the MDR fee.

What Affects Your MDR Rate?

Your MDR percentage isn’t always fixed—it can vary based on:

  • The type of card (debit, credit, premium cards)
  • The payment method (online vs. in-person)
  • Your industry or business category
  • Whether it’s a domestic or international transaction

By understanding your MDR charges, you can make smarter financial decisions, like negotiating lower rates with your provider or encouraging cost-effective payment methods.

Types of Merchant Discount Rates (MDR)

Not all Merchant Discount Rates (MDRs) work the same way. Depending on your business type, transaction volume, and payment processor, you may come across different MDR structures. Here’s a breakdown of the most common types:

1. Flat Rate MDR – Simple & Predictable

With a flat rate MDR, you pay a fixed percentage on every transaction, no matter the amount or card type. This is perfect for small businesses or gyms with lower transaction volumes because it’s easy to calculate and doesn’t fluctuate. While it offers simplicity, the rate might be slightly higher than other models.

Best for: Small businesses, boutique gyms, and personal trainers who want predictable costs.

2. Tiered MDR – Volume-Based Pricing

A tiered MDR adjusts based on the number of transactions you process. If your business handles a high volume of payments, you get a lower MDR. On the flip side, if your transaction volume is lower, you’ll pay a higher rate. This structure benefits larger businesses that consistently process a high number of card payments.

Best for: Big gyms, fitness franchises, and high-traffic businesses.

3. Interchange Plus MDR – Transparent but Complex

In this model, MDR is split into two parts:

  • The interchange fee (set by card networks like Visa/Mastercard).
  • The payment processor’s markup (charged by your bank or payment gateway).
  • This structure offers full transparency about where your fees go, but the downside is that it can be harder to calculate since different cards have different interchange rates.

Best for: Businesses that process high-value transactions and want full cost breakdowns.

4. Blended MDR – One Fixed Fee for Simplicity

With a blended MDR, the interchange fee and payment processor’s markup are combined into one single rate. It’s straightforward, like a flat rate MDR, but doesn’t provide as much clarity as interchange plus pricing. It’s a good middle ground for businesses that want simple pricing without having to analyze different fee components.

Best for: Small-to-medium-sized gyms and businesses that want an easy-to-understand fee structure.

5. Cash Discount Program MDR – Incentivizing Cash Payments

Some businesses try to offset MDR costs by encouraging customers to pay with cash or checks instead of cards. Under a cash discount program, card transactions have a slightly higher MDR, but customers who pay in cash get a small discount. This helps businesses save on processing fees while rewarding cash-paying customers.

Best for: Small businesses looking to reduce card processing fees and encourage cash transactions.

Choosing the Right MDR for Your Business

The best MDR structure depends on how you operate. If you run a small gym with predictable transactions, flat rate MDR is probably your best bet. If you handle a high volume of payments, a tiered MDR or interchange plus model might save you money in the long run. Understanding these fee structures can help you optimize costs and improve profitability.

How Much Do Merchants Pay for Payment Processing?

If your business accepts card payments, you’ll need a payment processor—and that comes with fees. The amount you pay depends on several factors, including your provider, transaction type, and business size.

Different Fee Structures

Payment processors charge merchants in different ways:

  • Per-Transaction Fees: You pay a small percentage of each sale, sometimes with an extra fixed fee.
  • Flat Monthly Fees: Some providers offer unlimited transactions for a set monthly cost.
  • Custom Pricing: Larger businesses may negotiate special rates based on their sales volume.

Typical Payment Processing Fees

Here’s an example of what businesses might pay per transaction:

  • In-Person Transactions (Tap, dip, or swipe): Around 2.6% + a small fixed fee
  • Online Transactions (E-commerce or digital payments): Usually higher, around 2.9% + a small fixed fee
  • Manually Entered Transactions (Keyed-in payments): Highest fees, often 3.5% + a fixed charge (due to fraud risks).

Why Are Online Payments More Expensive?

If you run an online business or accept digital memberships, you might notice higher fees. That’s because online transactions come with extra security measures, fraud protection, and verification costs.

Who Gets a Share of the Fee?

When you pay a processing fee, it’s usually split between:

  • The Payment Processor (e.g., Stripe, Square, or PayPal)
  • The Credit Card Issuing Bank (e.g., Chase, Wells Fargo)
  • The Card Network (e.g., Visa, Mastercard)

How to Minimize Payment Processing Costs

Choose a processor that fits your business size and transaction volume.

  • Consider flat-rate pricing if you’re a small business with steady transactions.
  • Encourage customers to use lower-cost payment methods, like debit cards or ACH transfers.
  • If you process high volumes, negotiate custom rates with your provider.

Conclusion

MDR is a small but important cost of doing business, especially for gyms that rely on card payments for memberships, classes, and merchandise. While you can’t avoid these fees, understanding how they work helps you make smarter financial decisions—from choosing the right payment processor to minimizing costs.

By staying informed and exploring different MDR structures, you can keep more of your hard-earned revenue while still offering the seamless payment experience your members expect.